Is earned media the same as PR?

November 17th, 2019

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Depending on the role, PR pros are mostly focused on earned media. But just because a public relations professional is using earned media to achieve their strategic goals, does that make them one in the same? Read on to see what we think, and check out some other popular blog posts from the past few weeks.  Like this article? Click to tweet it.  Video: Get to know Matt Conroy Matt Conroy is the vice president of media strategy at Peppercomm, an integrated communications agency celebrating their 25th anniversary this year. "I work with mostly our financial services clients helping them strategize and execute media relations programs," Matt explained. We checked in with Matt to learn more about his career in PR, why he loves media relations and how tools like Muck Rack help him do his job more efficiently. Click here to read more!  Muck Rack's Top Blog Picks Is any PR good PR? (Spoiler: Nope!) Does ANY media coverage increase a company’s value? We did some research to prove that, in fact, some PR truly isn’t good for the brand. (Tweet it) Staying close as a remote team Muck Rack’s remote work policy is an essential part of our culture. But without proper tools and communication strategies, it can be difficult.  (Tweet it) The top 25 newspapers based in Connecticut We know how important it is for you to stay in-the-know with top publications, outlets and journalists. Check out the top 25 newspapers in Connecticut based on UVMs. (Tweet it) 6 questions with Marisa LaScala from GoodHousekeeping.com PR pros love a peek inside the minds of the journalists they pitch and work with on stories. We chatted with Marisa LaScala, parenting editor at GoodHousekeeping.com.  (Tweet it) Muck Rack is always looking for guest bloggers! If you’re interested in writing for us, check out our submission guidelines and send us a pitch.  Follow Muck Rack on Twitter and check in through the day to find out what's interesting the journalism community. If this newsletter was forwarded to you and you'd like to receive it every day, click here to subscribe. If there are any journalists on Twitter you'd like to follow through Muck Rack, let us know. Brought to you by: Muck Rack 96 Spring St, Floor 7 New York, NY 10012 hello@muckrack.com

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